Digital marketing is a global industry with nigh-unlimited potential for businesses of all size and kind. Then again, if you are reading this, then you probably know that already! However, every marketer needs an adequately equipped laptop to work and making a mistake there can affect your productivity as a professional negatively. To help you find the perfect marketer\u2019s laptop, here\u2019s a small list of three features to look for.<\/p>\n
High resolution displays allow screens to accommodate more on them than displays of comparatively lower resolutions. Since working with multiple windows, apps, and tabs open is common practice for marketing professionals<\/a>, the extra screen space can boost your work productivity quite considerably.<\/p>\n Note that the display\u2019s size has nothing to do with on-screen real estate at all, but it is still important for your laptop\u2019s display size to match the resolution it is carrying. There is only so much the human eye can see and high resolution on a small display could leave text, icons, etc., almost too small to see easily. If you find yourself squinting to read from your laptop\u2019s screen often, you need to decrease the resolution down to something that your eyes can identify comfortably.<\/p>\n Unfortunately, if you must do that, it means that the laptop\u2019s higher, native resolution is pretty much useless in practical usage. To avoid being in such a situation and still make use of your laptop screen\u2019s high resolution, go through the following simple tips.<\/p>\n Since marketing professionals need laptops with high resolution displays, it\u2019s recommended to get models with powerful APUs (CPU + GPU). QHD or 4K displays must be supported by a powerful graphics processor for them to function smoothly, but you don\u2019t need to invest in a PC with a super expensive graphics card for that.<\/p>\n Just get an accelerated processing unit (APU) with Intel Arc Graphics. Be careful while choosing your laptop because that\u2019s the most important part inside a marketer\u2019s laptop. You can find more information on Intel\u00ae Arc\u2122 Graphics at Lenovo<\/a> directly.<\/p>\n We just discussed how marketers need to open and work on multiple windows and tasks simultaneously, but that would not even be possible if the laptop does not have enough RAM. Every application you open and every tab you add to your browsers will need RAM to stay open. Some of the more demanding apps alone will take up a chunk of your PC\u2019s total available RAM on their own.<\/p>\n If your laptop runs out of RAM while you are working, it will close multiple apps at once and without giving you enough time to save your work. In a worst case scenario, your entire PC will crash. Marketing laptops should come with at least 16GB to 32GB of RAM. When budget is a concern, go with DDR4 instead of DDR5<\/a> but anything less than 16GB RAM will not do.<\/p>\n That is pretty much all there is to it really, but you may also want to invest in an external monitor. Curved, ultrawide monitors come recommended for the wider, more spacious view.<\/p>\n","protected":false},"excerpt":{"rendered":" Digital marketing is a global industry with nigh-unlimited potential for businesses of all size and…<\/p>\n","protected":false},"author":1,"featured_media":10530,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-10529","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n
Fast APU<\/h2>\n
16GB\/32GB RAM<\/h2>\n